Daymark Branding

BRANDING

Daymark is a fictional bed and breakfast located in Bar Harbor, Maine. A logo, letterhead, business card, and envelope were created for a full branding suite. I chose to use the anamorphic of the lighthouse as well as the mansion itself. The concept of the project was formed as a group, with 2 other classmates. We designed logos and one was chosen, at which point we added elements of the chosen logo to our own, for a new take.